The Isetan food hall
伊勢丹新宿店の食品フロア いせたんしんじゅくてんのしょくひんふろあ
The most complete depachika in Japan — wagashi, bento, French pastry, sake, and a fruit shop where a melon is a gift.
Worth itFood · Shopping · Rainy day · High-end
Every Japanese department store has a basement food hall, and Isetan Shinjuku's is the one the others measure themselves against: the sweet makers of Kyoto and Kanazawa with their seasonal wagashi, the bento counters that sell out by one, French and Japanese patissiers side by side, a sake shop with a tasting counter, and Sembikiya, the fruit shop whose perfect melons and grapes are what Japanese people bring to a hospital or a boss. Eat it in Shinjuku Gyoen, ten minutes away; that is what the garden's no-alcohol rule and the store's bento counters were made for. The store itself, a 1933 Art Deco building, is the best-edited fashion floor in the country.
Don't miss
- A box of seasonal wagashi, chosen with the shop's help, eaten with a plastic fork on a park bench
- Sembikiya's fruit, priced like jewellery and displayed like it
- The sake counter's tasting flight, three cups for a small charge
- Tip
- Go before noon for the bento; after five most counters discount what is left.
- Best time
- 11 am on a weekday.
- Allow
- 45 min
- Station
- Shinjuku-sanchome (Marunouchi / Fukutoshin / Shinjuku lines), direct
- Official site — hours, prices, closures
- www.mistore.jp/store/shinjuku.html · Map
Appears in
In this area: Shinjuku
Shinjuku Gyoen National Garden新宿御苑
An imperial garden of English lawns, French avenues and a Japanese pond — the finest cherry blossom and autumn colour in Tokyo.
120 min · Shinjuku-gyoemmae (Marunouchi line), 5 minutes; Shinjuku, 10 minutes
Tokyo Metropolitan Government Building observatories東京都庁展望室
Tange's twin-towered city hall, with two free observatories at 202 metres and Fuji on a clear morning.
45 min · Tochomae (Oedo line), direct; Shinjuku (west exit), 10 minutes
Golden Gaiゴールデン街
Six alleys, two hundred bars, eight seats each — the writers' and film-makers' drinking quarter that outlived every redevelopment.
120 min · Shinjuku-sanchome (Marunouchi / Fukutoshin / Shinjuku lines), exit E1, 5 minutes